Dan Gilbert’s Bedrock LLC real estate company has confirmed that it is putting a Hennes & Mauritz Inc. — better known as H&M — store on Woodward Avenue in downtown Detroit.
Crain’s reported in April that the Swedish retailer was planning a store in the central business district. Bedrock announced Wednesday that H&M will take 25,000 square feet across three Albert Kahn-designed buildings at 1505, 1515 and 1529 Woodward between John R and Park Avenue.
H&M joins the likes of Nike, Under Armour, John Varvatos, Lululemon, Bonobos and other national retailers downtown, all of which have opened in Gilbert properties in the last several years.
“When we started work on the former site of the J.L. Hudson’s department store approximately one year ago, stories from the public poured in about memories of shopping along Woodward Avenue,” Gilbert, founder and chairman of Quicken Loans Inc. and Rock Ventures LLC, said in a news release. “H&M is one of those flagship retail stores that will take the Woodward Avenue shops to another level. We are hopeful that new memories and experiences will be formed once again along Woodward Avenue.”
The store will employ approximately 20 people, according to an H&M spokesperson.
“We are thrilled to add another location in the Detroit area and offer our customers and fans another location to find affordable fashion in a sustainable way,” the company said in a statement.
The company has 15 Michigan stores, with metro Detroit locations in Sterling Heights, Ann Arbor, Novi, Dearborn, Auburn Hills, Clinton Township, Roseville, Taylor, Livonia and Troy, according to its website.
Bedrock’s real estate portfolio in Detroit and Cleveland consists of more than 100 buildings totaling more than 18 million square feet.
Gilbert is working on a $909 million redevelopment of the Hudson’s site into the state’s tallest building, an $830 million redevelopment on the Monroe Blocks site, a $311 million redevelopment of the Book Tower and Book Building and a $95 million addition to One Campus Martius, among others.
Those projects received $618.1 million in tax incentives.